Entrepreneurship Resources



Even though we don’t seem to... We know how to read bitches! These books might not be as sweet as Khaled Hosseini literature, but they will put you in Carpe Diem Mode X10!

1. The Four Hour Workweek - Tim Ferris: There is a before and after in terms of productivity and understanding life. This book has all of the principles towards a dreamlife, the unconventional way.

2. Rich Dad. Poor Dad - Robert Kiyosaki: Yes it’s not the most advanced finance book but it’s one of the best for understanding that we should not work for money, but that money should be working for us.

3. The Lean Start-Up - Eric Ries: Is the most recommended book by entrepreneurs around the world. It’s all about running lean, testing, failing fast and getting shit done. This book is fundamental to understanding the entrepreneurial world.

4. Creating a World Without Poverty - Muhammad Yunus: The story of how a U$27 loan made a little town overcome poverty. This book is about the funding act from the Grameen Bank. The first bank for “poor” people.

5. The Greatest Salesman in the World - Og Mandino: It Sounds like a super cheesy American book about selling but it was the first of this kind that I read. It’s all about creating the best habits for yourself. If you stick to this book you are doomed to succeed!

6. Rework - Jason Fried & David Heinemeier: What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.

7. Vagabonding - Rolf Potts: An Uncommon Guide to the Art of Long-Term World Travel

8. The U$100 Startup - Chris Guilleau: Chris identified 1,500 individuals who have built businesses earning $50,000 or more from a modest investment (in many cases, $100 or less), and from that group he’s chosen to focus on the 50 most intriguing case studies.  In nearly all cases, people with no special skills discovered aspects of their personal passions that could be monetized, and were able to restructure their lives in ways that gave them greater freedom and fulfillment.

9. The Personal MBA: Master the Art of Business Paperback - Josh Kaufmann: His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more,

10. Let my People Go Surfing - Yvone Chounyard: shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. 

11. Steve Jobs - Walter Isaacson: Who doesn’t love Steve?


1. Smart Passive Income - Pat Flynn: Pat shares everything in order to crush the internet. A good place to start if you wanna have a website, podcast, be a blogger or generate income through the internet.

2. Social Triggers - Derek Halpern: Talks about marketing and psychology. He is a very funny guy, you will automatically learn how to sell more just by watching his hilarious videos.

3. Marie Forleo - Marie Forleo: a super hot girl that knows how to do whatever she wants to do ;)

4. Four Hour Workweek - Tim Ferris's Blog: The blog from the Guy that is T H E - S H I T ! Tim’s specialty is teaching you how to learn fast and become supehuman.

5. Virgin Blog - Richard Branson: In every sense Richard is a cool guy. At age 15 he dropped out of school… He is also dislexic. Today he owns more than 300 companies, many of them called Virgin.

“You don’t learn how to walk by following rules, you learn by doing it, and falling” Richard Branson

The Basics

Google Calendar: If it’s not on google calendar then it probably doesn’t exist!

Google Analytics: What get measuered, get managed. Stop being a pussy and become a pro analitics person for your website!

Dropbox: A nice storage service for U$9.90 monthly for 1TB.

Google Drive: Imagine Microsoft Office but done the right way and thinking about collaboration. That’s Google Drive. I totally depend on

Google Spreadsheet: for running my business. Gmail Just the best email service out there. Please forget about Hotmail, Outlook, Yahwhat? Be clever. Use Gmail.

Skype: Call who the ever you think is callable. Your Russian Hitman, Colombian Drugdealer or your Asian virtual assistant.

Bluehost One: of the biggest hosting solutions out there. As they are so big they usually integrate well with other services.

Trello: Personal and team management. Makes projects and goals awesome. Slack Messaging app for teams that actually works :)!

Prey Project: Protect your equipment and recover it if it gets robbed

Paper and Pen: Best shit ever for writing random thoughts and the most amazing and wild ideas! Nothing can beat the fun of hand writing!


Hey Sexy! You have no excuses to at last start learning. The world is in English and Spanish, so you can’t miss the chance to communicate with the world. Here some free solutions.. 


Learn languages while playing. We learning German and Portuguese, now and intrigued by learning arabic and japanese. We don’t wanna die without being able of speaking at least the top 5 most spoken languages.

Políglota (Chile)

It’s like Duolingo, but you meet people at a bar with beers. Alcohol can really boost your speaking skills. Try this awesome community, hang out and improve your language skills with like minded!

Work Tools

Powerful Investments to make...

iPhone 6 Just a phone with the touch of one of the greatest entrepreneurs in the world. Everythings works just as fine.

MacBook Pro 13 We use to have an old PC with Windows... Super not sexy. The macs are like the Ferraris of the laptops. Everythings flows, everything is smooth, and you work x4 faster!

Canon 70D (Oski) And my eyes went wide open when I discovered that everything looks prettier through a lens :) Now I have an 18-135mm. It was a tough investment for me (5 credit cards where involved) on times of skinny cows but my heart told me it was the right decission. If you searching something less expensive, try the Canon T3.

A GOOD Pillow We strongly believe that sleeping like an angel is an essential part on succeeding in life and being happier. 

Canon 5D Mark II (Gita) A good camera doesn’t automatically make a person a good photographer, much like good pots and pans don’t make the chef good, but a professional camera allows the person not to be limited by their equipment :)

Canon 24-70mm 2.8 L Super all around zoom lens, a recommended first buy when putting together good kit!!

Canon 85mm 1.2 L The best portrait lens you can invest in. Great for photographing people and fashion!

Bowens Gemini 500 Great flash kit that’s super easy to use.

Interchangable Reflector Gold, Silver, Black and White which costs around U$10.

Wacom Tablet for designing like gods.


Canon 16-35mm an amazing lens for landscape photography, architecture and interiors. This lens has super powers for shooting videos, add a glidecam and this will be as smooth as heaven!

Canon 70-300mm This is our favourite stalker lens. Its super zoom lets us see things you usually don’t see.

Glidecam Devin Graham Series A cool semicheap steady for shooting video. Things will look as smooth as heaven. Check here! 

Kitesurf Equipment I don’t wanna die without flying one of these first! You gonna see us soon!

B+W 77mm Polarizing Filter seems that they make shots more vivid. Grass looks greener, sky looks bluer!

Boosted Board it’s the ultimate electric longboard. Surf the city and reach up tp 35 km/h easil 

Beats Studio by Dr. Dre amazing sound for an amazing life. Pretty funny headphones




Most extensions are for Chrome... If you don’t use it, it’s time to ask yourself why!

You can set up your habits and track them. How cool is that? You are your habits, so you better be the slave of good habits! Persistency in good habits is the key to excellence and inevitable success!

Ad Block
Just block all the nasty ads going around the internet. Keep your browsing experience clean and lean.

It’s a Gmail Plugin that shows you all the info available connected to your clients e-mail (for example Linkedin, Twitter, Facebook, Website). It’s amazing for discovering who is writing on the other side of the e-mail.

Also for Gmail. Schedule the date and hour of delivery. Especially when you don’t want to look like a pshyco sending e-mails at 3AM a Saturday night ;) It can also tell you when you haven’t got a response, a very handy feature.

God bless the creators of this. Stop burning your eyes with the computers super bright Screen. Flux will display a nice protection for your eyes.

Banana Tag
Let’s you know when somebody opened the email you sent.

Boost your producitvity working to the pure sounds of nature. It Reaaaaaaaally works like heaven! Especially for those #5AmClub days.

Escape from the avalanche of spam that your inbox has right now. Unsuscribe easy and fast from all the annoying e-mail lists you are on! Keep the cool ones. It will help you achieve the “Inbox 0” dream!

Block internet sites after spending X amount of time on them. Super useful when you dont want to be stuck all day on Facebook or adult entertainment websites ;)

Slavery Foot Print
On a daily basis you can calculate how many slaves work for sustaining your occidental life. Stop the world that I wanna get off!

Test how long your website is taking to load.

Will store all of your passwords and save them. Just remember your LastPass password :)

Measure the speed of your internet connection. You know what they say, if you really want to get to know somebody give them a computer with slow internet.

Is the best photo retouching software out there! In Photoshop the possibilities are endless! From basic tweaks to advanced techniques that will blow your mind!

It’s an essential tool for graphic design, vectors, icon and logos. We just use it for little tasks, you have to put a little bit of time on this one, but you can create cool stuff!

Pandoras Box was made in InDesign. It’s useful for creating catalogs, magazines, portfolios.

If you want to do a nice little graphic work go here. It’s online and will make things prettier.

Adobe Lightroom, the best software for organizing libraries and image management, batch processing hundreds of images, and easy image editing

TIP: The world of 3D printing, routers and cnc’s is a tripping experience! And an ability you should understand. We’ve worked with designers that use 3DMax or Rhino

Outsourcing & Freelancing

There are 7 billion people in the world. There’s surely somebody perfect for the job!

A world starting at U$5. You can really find anything! Our first HACIENDOLA Logo was made here by a Danish guy and cost U$5. You can also find models and make them do stuff, hamsters that can write your name, Morgan Freeman’s voice that can speak for you... Did we say Anything? Buying 3000 Instagram followers for U$5 is also handy when you start your account ;)

Another Freelancing platform. This book was originally designed by a guy in Sri Lanka, and we payed
him U$77 to arrange the whole thing.

Another very handy freelancer platform.

Has become really popular, you post a job you need in terms of graphic design, offer a budget and you will have plenty of teams or persons competing and sending you proposals. You can have the one you like the most.

Seems to be the biggest freelancing platform. Hire a Filipino! The magic of finding nice, educated and polite Filipinos who offer themselves 40 hour workweeks for U$200. The platform lets you know specifically what skills they have, and which they do not. Very handy.

You can create a mini introductory video of your logo if you wanna pimp out your videos.


Facebook Business Manager
Facebook has demonstrated to be a key player for my business. Most of all because of the highly targeted traffic we can get from it. Add to this the Remarketing tools (advertise to people who have already visited your site, or alike) and you have a top dog for getting relevant traffic!

Google Adwords
This friend generates 97% of googles profit. You pay for displaying your add according to specefic keywords people search in google. Some businesses just rely on this!

Google AdSense
On the other side, if you want to make money with google, and if you have
a high traffic website. You can consider using AdSense, Googles platform for
embedding google ads on your site, blog or youtube channel.

One of the greatest contact platforms ever created. Make sure to create a
great data base of contacts or followers, you can also import their emails and
use them for your evil purposes.

The most engaging and fast growing social network of today. If you have
a lifestyle brand, it must be here. Plus it’s directly connected to Facebook
Businees Manager Ad Platform.


For U$8 a month have the best music experience ever and forget about everything else!

Sound Cloud
What we used before Spotify

What we used before Sound Cloud

Donde está?
Just a funny game where you have to guess or point all the capitals or countries
on a map. It’s time to learn geography dude ;)

It’s a super kinky hot app where you send naked pics that will automatically
destroy like in the mission impossible movie. Kids use it a lot now days!

Become a hipster photographer with it and it’s different filters :)

Besides becoming a social network very profitable for brands you can find nice pictures and inspiration :)

Find inspiration. Find Ideas worth spreading. Word Class entrepreneurs, teachers,
people share epic presentations on what they are most passionate about.

A hot place for writing, or practicing writing.

New way of dating or having sex.

A cool place to invest in stocks or commodities. The innovative part is that
it’s like a social network where you can follow other investors and copy their

Platform created by one of the greatest people I’ve ever met. Gudjon Mar
Gudjonsson. You can change the way you experience TV and also create your
own content channel and charge whatever you like!

Web Design

If you are going for a professional looking website. Try this one. You cannot fail. Not recommended for Ecommerce.

The biggest and most popular solution for creating blogs... Don’t try to have an ecommerce either with this one.

This one is the BEST for having an Ecommerce because it was created for being a complete solution for this. Green Glass my store runs on Shopify since 2012 and it just keeps getting better. Multiple payment options, self-hosted, easy to use, integrated with various channels (Amazon, Etsy, Wanelo, Ebay, Facebook, Pinterest), also supporting multiple payment gateways. Did we mention that they have the best support team ever? Also they have the best appstore and database of professional developers and photographers.

Easy drag and drop website creator. For dummies. My first website was done with wix. Check it here! We all have to start someway!

The Grid
A weird thing that designs by itself... if you like hipsterness.


Again. The ON FIRE option (and only one) for creating the sexiest ecommerce store!

Pimp your ecommerce receipts and add special custom discount codes.

The best review platform that actually... works. Reviews totally boost your conversions and sales in the ecommere world. Try this automated solution and get your clients to talk about your brand.

Shopify developers that have plenty of handy apps for your store. Try the “Motivator”

Tidio Chat
It’s the sexiest online chat support for ecommerce that I have found. Looks great, works great and it’s free!


Become a 21’st Century Postman. You must learn how to deliver thousands of emails, the most important communication channel.

Mailing for Dummies and Pros, it’s free up to 2000 contacts on your data base. There are million of other options but Mailchimp is the boss! It might be difficult to master at the beggining but check out our tutorials :)

All sorts of little apps to capture e-mails and grow your database.

A very cool little tab you can add to your website to capture more emails ;)

Hello Bar
An extreme sexy bar that captures loads of e-mails... Try it!

Crowd Fire
A cool and fast way to get followers on Twitter and Instagram. It’s manual
but works really well if you put some muscle into it.

The real shit hot way of getting automated and targeted followers on Instagram.
This one is a must. Pure Gold.


Lets you modify visual aspects of your site to test what works better. Try different colors, texts, images, buttons, etc!


 Almost the same as Unbounce but this one creates cool landing pages too!


Expensive but worth it tools to capture leads and more emails. This one is the shit.

Seo Tools

S.E.O stands for Search Engine Optimization. A human way to understand this is.... Optimizing your site, app or digital thing so it appears more for certain keywords people type into search engines (mainly Google)

Market Samurai
Is the one tool that every online Ninja uses to study SEO. It’s U$150 but it’s worth the price. Market Samurai is way more powerful than Google tools for understanding SEO and getting to know which Keywords you should target.

Google Keyword Tool
This is the Google’s official kewyword tool. In case you don’t use market samurai, here you can research traffic, competiviness and relevance of keywords.

Video Editing

So know you have decided to direct movies? Open your own YouTube Channel? What you waiting for?!

The most simple video editing tool. Neat, Clean, Fast, Genius.

Sony Vegas
If you get motivated with video editing, this is way more complex than Imovie

Final Cut Pro
It’s also Pro, but very managable for video editing. Nice.

A cool software for recording your computer screen to make tutorial videos
for example. Composing and editing video here is nice too.

Development & Coding

So now you wanna be techy? Well that’s super handy ;)! I have just learned basic HTML so far, it’s not coding but it’s so useful! If you have time to spare, use it learning how to code. The world is lacking of coders. They are well paid.

It’s available in Spanish! Learn HTML, Java, Python, Ruby, and more! Learning to code might be a little bit tedious, but you gotta work, work, work, work, work, work!

Here even kids can learn how to code! They have many videos of guys like Bill Gates, Mark Zuckerberg or even Snoop Dogg where they tell you why coding is so important.

Well this one has a heavenly innovative and ULTRA effective way of teaching. Learn to code while you see babes striping! B O O M ! The perfect mix between really well done videos, nice little questionaires, and the hottest chicks explaining you technology while they strip as you move on through the course. Genius. Who could have ever invented something like this?!? Oh... Canadians. As well as Shopify. Seems those guys are Brilliant!


The world is right here. Under your feet.

Here you find a cool place to stay from U$10. It’s people around the world renting their nice houses. Nice option for meeting locals too ;)

People around the world open their houses and offer to host you for FREE. Will you open yours? This is how I met the love of my life :)

It used to be cool. Sometimes you may find good tips on where to go, eat or stay.

Just travel in cool taxis around the city for a fair price and pay with credit card. Get U$20 for free with this code “FIRSTRIDE20”. I have used it many times creating different accounts when I needed a taxi to take me home when I’m too wasted :)


The internet just saved us. Trust in people and they will trust in you. 


It's one of the most sexy platforms out there in the world. People post their amazing projects and pledge for a goal of money. For example “I need 50k to start the production and my company” and they offer all kinds of A M A Z I N G stuff. Join the revolution of this era and support the coolest projects. Here’s a guide on how to succed on a Kickstarter campaign.


Another very similar platform to kickstarter. Here you can put more personal projects. Like “I need U$1000 to visit my gringa girlfriend in Uganda or Thailand ;)


Crowdfunding platform where you offer equity of your company for the money raised.

Kiva Crowdfunding

For small entrepreneurs or producers who can be in really hard scenarios. Very inspiring and a cool
place to invest your money. Stop investing in your banks projects, don’t be a mainstream loser.


Get 33 friends who can give U$3.33 dollars a month for 3 months and BOOM! its U$10.000 which will go to fund water projects, schools, hospitals or houses in a little town you choose. Created by one of the coolest if not the coolest guy alive, Taylor Conroy, Google him ;)

Show Time!

People judge you on how you look, talk and think. Always in that order. So in this crazy world we must care about how we look, talk and think! I believe that with little practice we can become better speakers.
Here are our tools and tips...

Power Point
Even though it’s a Microsoft thingy, it’s the most easy tool to use out there. Maybe not easy, but handy and simple. Check our tips here!

Keynote (For Mac)
Minimalist, simple, beatiful. But still Power Point has got better features in it and more flexible tools.

The word “Prezi” means “to present” in Czech! The first time I saw Prezi it was out of this world! If you already know how to use and build a zoom presentation... Go for it. If not... Stick to Power Point.

This is like my lightsaber. Our presentations usually have many slides. Like 200 for 20 min. We always bring one of these. They usually fail when you most need them, and believe me... That is so uncomfortable. “Sorry, we are having technical issues”. Kensington brand is very good. Forget the rest.